*Dealer-installed purchases only. Limit 1 rebate per retail vehicle (15 per fleet). $125 rebate or 27,000 Ford Rewards Points on select Goodyear®, Bridgestone, and Yokohama® tires. $100 rebate or 22,000 Points on select Hankook, Bridgestone, Firestone, Pirelli, Toyo® (excludes medium and commercial/Motorsport), and Yokohama® tires. $80 rebate or 18,000 Points on select Nitto® tires. $70 rebate or 16,000 Points on select Goodyear®, Cooper®, and Firestone tires. $60 rebate or 14,000 Points on select Falken tires. $50 rebate or 12,000 Points on select Falken tires. $40 rebate or 10,000 Points on select Kelly® tires. Valid 7/7/26–8/31/26. Submit by 9/30/26 at Ford.com/Service-Rebates or by mail. To earn Points, activate Ford Rewards account within 60 days of purchase. Points have no cash value; see FordRewards.com for terms, including Points expiration. Allow 8 weeks for Points. See U.S. dealer for details.
*Includes up to 6 quarts of Motorcraft® oil and Motorcraft oil filter. Excludes hybrid battery test. See participating U.S. dealer for details. Ford may change or discontinue this program at any time. Motorcraft® is a registered trademark of Ford Motor Company.
Introducing the Ford Family
Welcome to Riverside Ford
Why Choose Riverside Ford
At our Ford dealership in New Bern, NC, purchasing a vehicle is a straightforward, honest, and hassle-free experience. Whether you're in the market for a brand-new car, considering pre-owned vehicles, or booking reliable maintenance, our staff is dedicated to assisting you throughout the entire process. Take a look at our selection on the web, get an estimate on your trade-in, or arrange a test drive now — your next set of wheels is ready and waiting for you.
- Wide Selection of Ford Vehicles
Riverside Ford offers an impressive inventory of vehicles, including the iconic Ford F-150 is known for its durability and versatility, making it a top choice for truck enthusiasts. The Ford Super Duty is another standout in the lineup, with its capability to handle tough jobs with ease. The Ford Mustang is a classic American muscle car, delivering power and performance that is sure to turn heads on the road. Each of these vehicles showcases Ford's commitment to quality and innovation.
- Transparent Financing
At Riverside Ford, we offer a variety of financing and leasing options to make purchasing your dream vehicle easier than ever. Our team of experts will work with you to find a plan that fits your budget and lifestyle. Whether you're looking to buy or lease, we have competitive rates and flexible terms available to suit your needs. Let us help you drive off the lot in the car of your dreams today. Apply for financing today!
- Certified Ford Service & Maintenance
When it comes to service and maintenance for your Ford vehicle in Riverside, our dealership is here to help. Our expert technicians use genuine Ford parts to ensure your vehicle runs smoothly. From routine maintenance tasks to more complex issues, we have the knowledge and tools to get the job done right while offering the best deals. Trust Riverside Ford for all your service needs. Schedule service today!
- Service Specials & Value
Take advantage of service coupons like our “Works” synthetic oil change package, lifetime brake pad guarantee, and FordPass Rewards. Riverside Ford
- Convenient Pickup & Delivery
When it’s time for service, ask about our complimentary vehicle pickup and delivery for eligible customers. Riverside Ford
- Parts & Accessories
We stock quality Ford parts and accessories — from tires to batteries — and offer special deals to help you maintain or customize your vehicle. Riverside Ford
